Why Mission-Driven Use Cases Will Lead Advanced Air Mobility to Market

In a joint whitepaper with Roland Berger, we examine how AAM is repositioning away from urban air taxis toward mission-driven use cases — air ambulance, defense, and dual-use cargo — and what it means for the industry's path to market.

June 8, 2026
5
min read
Table of Contents

Maximilian Oligschläger
Chief Commercial Officer
LinkedIn

Over the past months, we have moved from concept to flight testing with "Romeo", our latest full-mass prototype.

For us, this milestone goes beyond flying a novel aircraft. It reflects how Advanced Air Mobility is transforming from ambition to deployment.

As we get closer to real-world deployment, it becomes clear that scalable business models must build on existing operational demand. These existing, time-critical use cases are most commonly found in public service and defense contexts, including medical evacuation and dual-use cargo missions.

Together with Roland Berger, we have recently examined how this structural shift is reshaping go-to-market strategies across Advanced Air Mobility: from passenger-first concepts towards mission-driven deployment models.

Our conclusion is clear: Mission-critical use cases will drive AAM deployment.
At ERC System, this perspective has guided our decisions from day one. Our platform strategy is built around medical, governmental, and defense operations. Which do you think will deploy first?

Read about our latest News and Achievements.

From flight milestones to industry partnerships. Follow ERC's progress as we build Europe's new standard for critical airlift.

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